Cookie policy

How To Define Cookies

Cookies are tiny text files stored in your browser when you use the internet. Cookies do not contain any information that would identify a person – just a string of text or “unique identifier”. This acts like a label. When a website sees the string of text it set in a cookie, it knows the browser is one it has seen before.

Cookies do not contain personally identifiable information or software programs.

Find out more about cookies on


Reasons Why We Use Cookies

We use cookies for the following purposes:

To personalise the experience of our customers

To provide services to our customers more efficiently.

To remember your preferences and personalise our site accordingly.

This information is not shared with third parties without your consent. 


The Cookies We Use

Please find below the name and description of all of the cookies that might be set by us when you visit our site:

WRUID – These cookies enable the function of Clicktale. Clicktale helps us understand how people interact with our website, allowing us to make improvements to site content and navigation.

_vis_opt_xxxxxxxi – These cookies are set by Visual Website Optimizer, which allows us to improve website usability.

ASP.NET_SessionId – ASP.NET issues a cookie called ASP.NET_SessionId. These cookies are used to maintain your user session. If you disallow this cookie it may cause the application to fail.

__utma, __utmb, __utmc, __utmz – These cookies enable the function of Google Analytics. This software helps us analyse visitor information such as browser usage, new visitor numbers, response to marketing activity. That information helps us to improve the website.


Cookies Third Parties Use

We contract with third parties serving ads on our behalf. They use both session and persistent cookies. All data collected by them are anonymous and don’t contain personal information such as name, address, telephone number, email or payment information.

You can delete your cookies at any time from any of the third party marketing sites and technology partners mentioned below. 

Here’s some information on the cookies that may be used our third-party relationships:

DoubleClick (various) – DoubleClick is an advertising business owned by Google. DoubleClick use cookies to serve our advertisements on third party websites. The DoubleClick cookie serves relevant ads to potential customers and gathers information about how or if you are interacting with these ads. We use DoubleClick conversion tracking cookies to track on-site conversions.

Adform (various) – Adform’s advertising technology is used on many websites to gather statistics about visitors and collect information used to decide which ads to display, such as showing similar products to those a visitor has looked at before. Adform uses a cookie mechanism for this purpose, but only on an anonymous basis. This means that Adform stores no personal information such as email addresses, names or addresses in the cookie or in the cookie-based profile. 

Struq (pref) – Struq cookies collect browsing data – like the products you have viewed. This data may then be used by other website(s) in their network to serve advertisements containing products that you may have looked at or similar products. Advertisements will always include a link to Struq’s Privacy Policy page. If you’d like to opt out of ad targeting, or would like to see more information on why you are being retargeted, simply click the blue ‘i’ icon which appears in the top right hand corner of every advertisement.